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Dance Therapy
Challenge- Approximately 44 million prescriptions are written each year for Xanax against anxiety, and like any other drug, Xanax creates a significant dependency on people.
What people forget is that you don´t always need a drug to calm yourself down, some times you just need to find another way.
Idea- "Dance away your anxiety."
Dancing, a natural form of expression can help you overcome anxiety, and sometimes works more than medicine.
CWs- Patricia Arguelles & Saloni Mittal
Leo Burnett (Lemonade Films)- Shortlist
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